I’m here to help you understand your strengths, how these impact the way you make decisions and how you can use them to the best of your advantage.  I am a Certified Life Coach, Certified Mentor, and Accredited Trait-Based Profiler, all of which are invaluable tools in finding real insights and accelerating growth through tailor-made personal development courses.

I work with individuals and teams/companies to identify strengths,  traits and characteristics and improve interpersonal relationships.


Let’s empower you with knowledge and skills to unlock your true potential

Here is a free tool to get you started. The Wheel of Life is a process to visually show you where you are versus where you want to be.


Live Happy, Authentic & Inspired

My Story

Certified Life Coach and Mentor, Tillie Smit
Hello, my name is Tillie.

I am a wife, mother, grandmother, and businesswoman.   My family is my anchor and I value building real connections with people, having open-hearted conversations, and laughing… a lot

But more than anything, I strive for authenticity and empowerment.

I studied Public Relations and completed a Private Secretary Course, I then worked as a Personal Assistant for several years before venturing out as an entrepreneur – I’m sure this is where my knack for growing and nurturing interpersonal relationships strengthened.  Over 22 years, I dedicated myself to building Blue Goose Promotions, a very successful promotional gift and corporate clothing company, from scratch. Here I worked with a range of clients, both locally and internationally.  I loved the creativity required to provide tailor-made solutions and I tackled each day with energy and drive until one day I realized I was ready for a new challenge.  I felt that I had made my mark and I was ready to start something new.

I qualified as a Certified Life Coach at the Strong Foundation Academy, completing both a Certificate and Diploma in Life Coaching, while also completing a course in Trait-Based Assessment, qualifying as a fully Accredited Associate at i3.  Not only am I a COMENSA Credentialed Life Coach, but I am also a Comensa Credentialed Mentor, qualifying as a Certified Mentor in 2023.

As a Life Coach, Mentor and Trait-Based Profiler I have the ideal platform to use my experiences in a unique and beautiful way. My own life experiences created a passion within me to help other people find their WHY;  the reason they get up in the morning.  I help people uncover what drives them because once that’s unlocked, their growth potential is infinite.

I firmly believe that knowing who you are enables you to learn and grow.  It changes not only how you view and regulate yourself, but also those around you, to become the person you were meant to be; uniquely, authentically, and abundantly.

Life Coach Cape Town, Tillie Smit




I found my fire again!

Finding Tillie and her practice has been one of the best things to happen in my young life. I started coaching at a time when I felt like I wasn’t coping with life, which was a very new and scary feeling for me. Tillie helped me find my fire again and helped me become far more confident within myself. I

Jade Starr

Helped me to break limitations and achieve so much more

Apart from your openness, kindness, and willingness to ask the needed direct questions… I mostly enjoyed your enthusiasm, which helped and motivated me through the skeptical approach I had at the start of my journey.  Once the first goal was reached, you were able to transfer some of that enthusiasm to succeed to me. I surprised myself through the coaching.  

Walt Haller

Exactly what has been missing

Thank you, thank you, thank you! Your enthusiasm and direction are exactly what has been missing from my son in finding the next step in his life journey. He has been so receptive to your coaching and really enjoys the sessions. You are a

An overjoyed Mom

I have found not only my purpose in life but my happiness too

Tillie Smit is my one-stop coaching specialist, encompassing the I3 assessment with in-depth feedback, guidance and coaching into aspects of my life both personally and professionally. She helped me find my truth, build much-needed boundaries, come into my own and blossom. I have a sense of freedom, happiness, success and joy that has bloomed and grown over the past few

Jane Domingo

Exactly what I was looking for

Awesome communication, exactly what I was looking for.  Well organised an professional


Profiling highlights what you know subconsciously but never realize

The profiling highlighted what you knew subconsciously about yourself but never realised. Also that you cannot treat everyone the same – but need to be aware of what brings out the best in everyone. Tillie was well prepared and I want Tillie to do my team profiling as

Nico Louwrens

Great communication, professionalism and quality

Tillie helped me to clearly articulate and define my core values, which impacted other aspects of my life. With Tillie’s supportive coaching style, I was able to realized my strengths and obtained a greater sense of purpose. I’m definitely more confident and fulfilled in general. She’s great at understanding the whole person and I would highly recommend her for anyone

Jonita Cuff

Enabled me as a leader

It is my pleasure to recommend Tillie Smit from Tillie Smit I-Coach for any Profiling services.  In my experience, she has proven herself to be a very capable coach and she provided me with excellent feedback during my profiling.  This program has enabled me as a leader to recognise my blind spots and develop them.  It also showed my strengths

Arettha van Zyl, BCX

Immeasurable value

This has been one of the most fruitful experiences I have had as a young adult thus far.  After 8 months into this journey with Tillie, I can already see the immeasurable value that coaching has.  It empowered me to not only manage my time more efficiently but has taught me so much about myself that it makes it easier

NJ Adams

Empowered with self-knowledge

As soon as I met Tillie Smit at a social event, I realised that she would be able to assist me in my strive for deeper knowledge about myself, to reach a deeper level of insight and awareness in myself.  The vast array of tools that she has access to, has given me insight into my basic outlook on my


Ongoing success story

My coaching experience is one of an “ongoing  success story.” I entered into coaching at an emotionally burnt out stage, not expecting anything – if not just a little emotional healing.  Through the process of coaching with Tillie and doing my personality profiles on different platforms, I found myself again in the confirmation of whom I am in an unexpected

J. Haller

Get ready to be inspired and empowered by Tillie Smit, Certified Life Coach! Unlock your true potential.